Gear up for the festive season with new launches, exciting offers, and big savings as Amazon.in celebrates more than 16 lakh sellers offering crores of products across categories.

Amazon’s biggest annual shopping event—the Amazon Great Indian Festival 2024—is back on September 27. Although the Great Indian Festival 2024 is a sale event accessible to all, Prime members get a 24-hour early access window. If you are curious about how Prime Early Access works, read more and discover its benefits as you get ready to shop the Great Indian Festival.

Click here for all the latest updates on Amazon Great Indian Festival 2024.

What is Prime Early Access?

Prime Early Access grants Prime members 12-24-hour exclusive early access to deals during major sale events on Amazon.in throughout the year. These sale events include Amazon Freedom Festival Sale, the Great Summer Sale, the Great Indian Festival, and more. As a Prime member, you will enjoy a 24-hour early access window to Amazon Great Indian Festival 2024 deals. With this, you can enjoy exciting offers on the widest selection of products and new launches across categories along with fast and reliable delivery.

Benefits of Prime Early Access

Prime Early Access is a feature that effortlessly improves your shopping experience on Amazon.in. Let's take a look at some of the benefits of Prime Early Access and why you should consider a Prime membership ahead of Amazon Great Indian Festival 2024.

The Amazon Great Indian Festival 2024 is your ticket to the best deals on lakhs of products across categories. We answer all your top questions about the biggest festive shopping event of the year.

1. Call first dibs on the best deals

Having Prime Early Access is synonymous with having an opportunity to claim first dibs on deals and new launches across categories such as smartphone, fashion and beauty, large appliances, TVs, consumer electronics, and groceries from top brands. Additionally, Prime members get 30-minute Early Access to top Lightning Deals every day, so that you can prepare before the deal runs out. Learn more about Lightning deals and how to find them here.

2. Have a stress-free shopping experience

Rushed shopping can often dampen the experience, leading to missed opportunities on those long-awaited purchases. Prime Early Access helps escape the rush and allows you to easily plan your purchases without being hastened.

These useful tools and features will help save you time and money while shopping during the upcoming Amazon Great Indian Festival 2024 (September 27 onwards).

3. Maximise your savings with fast delivery on the largest selection of products

Prime membership not only grants you early access to deals but also offers benefits like fast, reliable, and convenient delivery options. Prime members get free, unlimited same-day delivery on more than 10 lakhs items and next-day delivery on more than 40 lakhs items on Amazon.in. Consider Prime Early Access your best tool to strategise and maximise your savings on the largest selection of products while getting them delivered fast even during events like the upcoming Amazon Great Indian Festival 2024.

What other benefits do Prime members get? 

Amazon is committed to giving customers a hassle-free and rewarding shopping experience. And your Amazon Prime membership takes this promise a notch higher. Here are the key benefits of your Amazon Prime membership:

  • Fast and free delivery
  • Access to latest and exclusive Bollywood and regional blockbusters, alongside some of the greatest international shows and movies through Prime Video
  • Access to over 100 million songs in multiple languages and over 15 million podcast episodes through Prime Music
  • Access to thousands of e-books through Prime Reading
  • Access to free in-game content like power-ups, characters, exclusive collectibles, outfits, skins, themes, and in-game currency through Prime Gaming

What can you expect from the Amazon Great Indian Festival 2024?

“The Amazon Great Indian Festival 2024 promises to offer customers a wide selection, brand new product launches, great deals, convenient shopping experience, fast and reliable deliveries, easy and flexible payment options, and much more,” says Saurabh Srivastava, Vice President, Amazon India.

Amazon Great Indian Festival 2024 is almost upon us and Prime members are best positioned to benefit from this month-long shopping event. Eligible customers can choose from multiple pricing options and pay for Prime benefits that best fit their shopping, shipping and entertainment requirements.

"We are excited to enhance the festive spirit with our sellers, brand partners and delivery associates, and together we will spread the excitement of festive preparation for millions of households across India. We anticipate a promising festive season. Come join us in our celebration of TaiyaariKaTyohaar!” he added.

Amazon Great Indian Festival 2023 in numbers

The success of the Amazon Great Indian Festival 2023 exceeded all expectations, creating an overwhelming wave of excitement. Here’s how we wrapped up last year:

  • Over 40 lakh new Amazon India customers made their first purchases on the platform.
  • Customers had access to over 5,000 new product launches from major brands.
  • Bank discounts and rewards made shopping more affordable, saving customers approximately ₹600 crore.
  • Amazon India delivered to over 19,000 pin codes across the country, with 80% of new customers hailing from tier 2 and below cities such as Jalandhar, Kolhapur, Midnapore, Visakhapatnam, and others.
  • Nearly 50% of all Prime members' orders were delivered within 48 hours.
  • The Amazon Pay ICICI Bank co-branded credit card had a 25% increase in usage, while Amazon Pay UPI users have doubled since 2022.

As the much-awaited Great Indian Festival approaches, Amazon is thrilled to unveil an array of exciting new product launches alongside our expansive selection from their like Launchpad, Local shops, New sellers, Karigar, and Saheli programmes. Catering to the diverse needs of customers across India, the curated offerings span across the latest electronics, fashionable apparel, practical everyday essentials, and more. So what are you waiting for? Become a Prime member now and start wish listing to make the most of the month-long sale event.