Ever wondered what your favourite OTT stars are binge-watching or shopping for online? From action-packed Indian series to quirky kitchen gadgets, we’re pulling the curtain on their streaming preferences and online shopping wishlists. But first, let's take a quick look at what makes these experiences possible—Amazon Prime.

Discover innovative D2C brands at Amazon's inaugural Innovation Days (December 21-22), showcasing startups and SMBs that creatively address everyday consumer needs.

What is Amazon Prime?

Prime members in India enjoy savings, convenience, and entertainment, all in a single membership, for just ₹1,499/ year. Amazon Prime, which was launched in India in 2016, offers a compelling selection of shipping (same day delivery on close to 1 million+ products and 1-day delivery across 4 million+ products), shopping (no minimum limit on cart order; Prime Early access window for shopping events such as the Great Indian Festival) and entertainment benefits (Prime Video, Prime Music, Prime Gaming, and Prime Reading). Here's a quick refresher on all the perks you can enjoy as a Prime member and here are the different Prime membership plans for customers in India.

Now, get ready to find out what your favourite stars shopped for on Amazon, while they curled up on the couch watching blockbuster entertainment on Prime Video.

Amazon has helped create several ‘Made in India’ global brands and supported sellers to generate $13 billion in cumulative exports through the Amazon Global Selling program since 2015.

We interviewed these celebrities at different points of time during 2024 and it’s quite likely that their shopping and viewing preferences have since evolved. Read the expanded interviews with these stars here.

Vivek Oberoi (last seen in action thriller Indian Police Force, which premiered January 19)

  • What’s on your Prime Video watch list?Jack Ryan is always on my watch list. I love action, so there’s also Reacher and John Wick.” (January 2024)
  • What was the last thing you bought on Amazon? “The last thing I bought was an entire cricket set—a bat, ball, stumps—for my son Vivaan because he loves the sport. I also bought a comprehensive art set for my daughter because she loves painting.” (January 2024)

Anushka Sen (last seen in Dil Dosti Dilemma, which premiered April 25)

  • What’s on your watch list? Mirzapur’s new season for sure, but I’m also excited about Family Man Season 3. It is my most favourite show and I dream of playing Manoj (Bajpayee) sir’s daughter; I imagine my version starting with the bansuri (flute) scene.” (April 2024)
  • What was the last thing you bought on Amazon? I got a pair of fur slippers and I also want to buy a portable projector. (April 2024)
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Kush Jotwani (last seen in Dil Dosti Dilemma, which premiered April 25)

  • What’s on your watch list? Mirzapur’s new season and I’d love to watch Family Man Season 3 too.” (April 2024)
  • What was the last thing you bought on Amazon? “I bought a portable mixer-grinder.” (April 2024)

Neena Gupta (last seen in Panchayat S3, which premiered May 28)

  • What’s on your watch list? “My last movie with Prime Video—Mast Mein Rehne Ka—which was loved by a lot of people.” (May 2024)
  • What was the last thing you bought on Amazon? “An Audible subscription.” (May 2024)

Faisal Malik (last seen in Panchayat S3, which premiered May 28)

  • What’s on your watch list? “There is a show called Yellowstone which I really like.” (May 2024)
  • What was the last thing you bought on Amazon? “I ordered a Kapiva juice for detoxification and an air fryer.” (May 2024)

Shreya Chaudhry (last seen on Bandish Bandits S2, which premiered December 13)

  • What’s on your watch list? “I’m waiting for Paatal Lok S2 and of course, The Mehta Boys which I star in, which is very exciting.” (December 2024)
  • What was the last thing you bought on Amazon? “Some treats for my dog.” (December 2024)

Ritwik Bhowmik (last seen on Bandish Bandits S2, which premiered December 13)

  • What’s on your watch list? “I’m waiting for Paatal Lok’s new season too and Shreya’s upcoming movie The Mehta Boys.” (December 2024)
  • What was the last thing you bought on Amazon? “A forearm pump.” (December 2024)
The DPIIT and Amazon Smbhav Venture Fund have signed a memorandum of understanding towards accelerating the government’s key priority of establishing India as a global manufacturing hub and creating thousands of jobs.

Divya Dutta (last seen in Bandish Bandits Season 2, which premiered December 13)

  • What’s on your watch list? “I just finished watching Mirzapur’s latest season and Citadel: Honey Bunny.” (December 2024)
  • What was the last thing you bought on Amazon? “Police costumes for my kids who wanted those after watching Singham.” (December 2024)

Shweta Tripathi (last seen in crime drama Mirzapur Season 3, which premiered July 5)

  • What’s on your watch list?Panchayat and Poacher.” (July 2024)
  • What was the last thing you bought on Amazon? I got yoga blocks because I started practising yoga again.” (July 2024)

Ali Fazal (last seen in Mirzapur Season 3, which premiered July 5)

  • What’s on your watch list?Poacher was really good and Panchayat is on my watch list too.” (July 2024)
  • What was the last thing you bought on Amazon? “I got friction tapes for stairs with neon markings.” (July 2024)

Ananya Panday, Lisa Mishra, Niharika Jaferi, Vihaan Samat, Gurfateh Pirzada and Varun Sood (as last seen in Call Me Bae, which premiered September 6)

  • What’s on your watch list? “Call Me Bae, everyday” the answer was unanimous. (September 2024)
  • What was the last thing you bought on Amazon?
    Panday: “I bought some books on Amazon.” (September 2024)
    Mishra: “I got some hair wax recently.” (September 2024)
    Jaferi: “I got a cute heart-shaped waffle maker.” (September 2024)
    Samat: “I recently ordered an air purifier.” (September 2024)
    Pirzada: “Some knee pads for my dogs.” (September 2024)
    Sood: “I got a new video game for my Nintendo Switch.” (September 2024)

Prime Video continues to capture audiences, including the stars of its own shows, with its diverse content slate, while Amazon.in continues to be India’s trusted and preferred online shopping destination. So, the next time you’re streaming a popular show or scrolling on Amazon.in, just remember—you might be sharing that experience with your favourite star.