Festive shopping on your mind? You have reasons to celebrate. We are excited to share that the 9th edition of the Amazon Great Indian Festival (GIF) is coming this September-October to light up your festive cheer.

The Great Indian Festival 2024, a month-long shopping extravaganza, is your ticket to the best deals, exclusive offers and exciting new product launches across categories. It’s the perfect opportunity to shop gifts for your loved ones and yourself; simply choose from an array of top international and domestic brands, innovative local startups, and traditional artisan-led designs. Whether you’re looking for the latest gadgets, smart apparel, or simply want to stock up on essentials, the Amazon Great Indian Festival 2024 has something in store for everyone.

Over half of the survey participants (who intend to shop online) stated they would spend more on festive shopping this year.

Make every festive moment memorable with Amazon Great Indian Festival 2024

As we gear up for the upcoming festive season, we are thrilled to serve our brand partners, sellers, and delight customers across India. We expect this festive season to be bigger and better, following the tremendous success of our recently concluded Prime Day that saw record-breaking Prime member engagement.
Amazon India spokesperson

“We are committed to making every festive moment memorable and empowering Indian SMBs and brands through digital transformation to help them access a pan-India customer base. With millions of sellers offering products from top international brands to innovative local startups and traditional artisans, customers will find a vast selection at great value, coupled with fast and reliable delivery across 100% serviceable pin codes. We continue to innovate using artificial intelligence and machine learning to improve seller and customer experiences and ensure fast deliveries. We look forward to serving our customers during the upcoming festive season with the Amazon Great Indian Festival,” the spokesperson added.

Amazon.in: India’s trusted and preferred shopping destination

According to an Ipsos study commissioned by Amazon India, there is an upswing in consumer enthusiasm for shopping—nearly 9 in 10 survey respondents are excited to shop during the festive season with 7 in 10 looking forward to shop online. While 73% view Amazon.in as a reliable and trustworthy destination for online shopping, 75% prefer it for a wide selection of products.

The Amazon Great Indian Festival 2024 is your ticket to the best deals on lakhs of products across categories. We answer all your top questions about the biggest festive shopping event of the year.

What is the Amazon Great Indian Festival?

First introduced in 2015, the Amazon Great Indian Festival is an annual shopping event that provides customers shopping on Amazon.in access attractive deals on products across categories. Here’s your quick guide to everything you need to know about the Amazon Great Indian Festival. This year’s theme is Taiyaari Ka Tyohaar. True to its theme, the shopping extravaganza promises to help shoppers prepare for the upcoming festive season with a wide range of products to help meet all their festive needs.

When will the Amazon Great Indian Festival 2024 start?

Amazon Great Indian Festival 2024 shopping event will be conducted between September and October this year. We will announce the exact dates soon.

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Why should you be excited for the Amazon Great Indian Festival 2024?

Amazon Great Indian Festival 2023 saw a record number of new shoppers: over 40 lakh. Customers saved over ₹600 crore with bank discounts and rewards. More than 50% of Prime orders were delivered within 48 hours or less, while 38,000 sellers clocked their highest-ever single-day sales during the last GIF. The 2023 edition also witnessed a record 110 crore customer visits, with them having access to more than 5,000 new launches from top brands.

This year too, the month-long shopping extravaganza promises to bring you an impressive range of products from top national and international brands as well as SMB offerings that will be hard to miss. Build your wish list and get your festive shopping journey started.

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