Our annual Amazon Prime Day event is back in India this July 23-24, offering Prime members the best deals on products from top Indian & global brands and Small and Medium businesses across categories—from fashion and grooming to electronics, home decor, and more. Mark your calendar and keep reading to learn more about what you can expect during this year’s event.

The two-day shopping event will feature over 30,000 new product launches from over 400 top Indian and global brands, and 2,000 new products from 120+ small businesses. Amazon Prime Day 2022 will have special deals for Prime members (sign up here) who will get added advantages like early access to great deals, extra savings, blockbuster entertainment, and free and fast deliveries.

Amazon Prime Day 2022 will see new launches from leading brands such as Samsung, Xiaomi, boAt, Intel, Lenovo, Sony, Bajaj, Eureka Forbes, Puma, Adidas, USPA, Max, Asics, Fastrack, Tresemme, Mamaearth, Surf Excel, Dabur, Colgate, Whirlpool, and IFB, among several others.

Up for grabs are the year’s best deals on Amazon Echo, Fire TV, and Kindle devices. The latest smart speakers, smart displays and Fire TV products will be on sale with up to 55% off. Watch out for great deals on Alexa built-in smartphones, smartwatches, TVs, speakers and more this Prime Day.

Akshay Sahi, Director - Prime and Fulfillment Experience, Amazon India, says, “Our sixth Prime Day in India is bigger, better, and packed with unmatched shopping and entertainment experience for all our Prime members. We are humbled with the fabulous response and strong support of our existing Prime members till date, and I am confident that they will discover joy across exciting deals, new launches, and blockbuster entertainment during this Prime day. It has been our constant effort to bring value and convenience to our customers and we also see this as an opportunity to serve and welcome new customers to our Prime family.”

Empowering small businesses is a priority

Prime Day's sixth edition strengthens our goal of empowering lakhs of small business entrepreneurs, manufacturers, start-ups, women entrepreneurs, artisans, weavers, and local shops from different Indian regions under exclusive programs like Launchpad, Karigar, Saheli, and Local Shops on Amazon. While last year's event marked the highest number of small businesses selling on Amazon.in, this year over 120 SMBs will showcase new products across brands like XECH, Cos-IQ, Himalayan Origins, SpaceinCart, Mirakii, Karagiri, Nirvi Handicrafts across categories including electronics, fashion & grooming, jewellery, handmade products, and many more.

Look no further for blockbuster entertainment

Prime members can begin celebrating Prime Day early with exclusive blockbuster entertainment launches from Prime Video, Amazon Prime Music, and Prime Reading.

  • Binge watch with Prime Video
    • Prime Day celebrations start early with popular movies across languages like Sarkaru Vaari Patta (Telugu, Tamil, Malayalam), Runway 34 (Hindi), Samrat Prithviraj (Hindi, Tamil, Telugu) that have recently released on Prime Video. The entertainment doesn’t stop with these as Prime Video will also release two Indian Amazon Original series – Modern Love Hyderabad (Telugu), the second Indian version of the beloved global series on 7 July, and Comicstaan Season 3 (Hindi), a brand-new season of the fan-favourite comedy franchise on 15 July.
    • The lead up to Prime Day also includes the blockbuster international action-thriller Amazon Original series, The Terminal List (English, Hindi, Tamil, Telugu, Malayalam, Kannada) starring Chris Pratt.
    • As a special surprise for Prime members, two additional highly anticipated titles will be announced closer to Prime Day.
    • In addition to this, for the first time ever, Prime members can avail up to 50% discount when purchasing most add-on subscriptions among the 12 popular video streaming services available on Prime Video Channels. With Prime Video Channels, Prime members can access thousands of additional titles, experience no-hassle login and billing while enjoying all Prime Video features like IMDb’s X-Ray, a single watchlist and download library for offline viewing, across 12 OTT services, including AMC+, Acorn TV, hayu, discovery+, Lionsgate Play, Eros Now, Docubay, MUBI, hoichoi, Manorama Max, Shorts TV and Nammaflix.
  • Discover more with Amazon Music
    • From pure discovery to celebrating the legends, enjoy this year’s lineup from Amazon Music India with a variety and spectrum that would appeal to music enthusiasts across all age groups. 2 Marquee playlists in Hindi (Desi Vibes) and Telugu (Fully Tolly) featuring new, buzz-worthy and trending music will be launched.
    • India's first Indic language marquee playlist will star popular artists like AR Rahman, Jubin Nautiyal, Ritviz, and more headlining from Bollywood, Indian Pop and independent pop scene in Hindi music.
    • Fresh Indie is a multi-language playlist that is a one-stop destination designed to feature new independent music and emerging artists.
  • Read 18 bestselling eBooks for free on Prime Reading
    Across fiction, history, investing, philosophy and children's books, including the bestseller One Indian Girl by Chetan Bhagat, Think Straight: Change Your Thoughts, Change Your Life, Chanakya in the Classroom, Irrfan Khan: The Man, The Dreamer, The Star, and many more.

Just Ask Alexa, "What is Prime Day?”

Get all the details about Prime Day – explore deals on top brands, small and medium businesses and new launches, Amazon Prime Video and Prime Music releases, and more by just asking Alexa on your Echo device, other Alexa-enabled devices, or the Amazon shopping app*.
*Android only. Tap the mic icon on the top right section of the app to try.

What’s in store for Gen-Z?

To serve its young customer base, Amazon India has introduced the Youth Offer and Prime Referral program. Customers aged 18-24 years will receive a 50% cashback on Prime memberships by simply verifying their age on Amazon after signing up for Prime. While referring someone for a Prime membership with the Youth Offer will earn you a 15-day free extension when you use the Prime Referrals page. Referred friends will receive a 60% cashback on the price of the plan they purchase.

Not a Prime member? Sign up here.